The Hays Daily News is in the Wichita - Hutchinson, KS DMA. The Hays Daily News offers ROP and insert advertising opportunities in its daily and Sunday circulation. This paper also offers total market coverage (TMC) through a non-subscriber distribution. The Extra is a weekly publication delivered each Wednesday to 11,000 non-subscribers in the primary market area of The Hays Daily News. Combined, The Hays Daily News and The Extra are delivered to 24,000 households in northwest Kansas and offer total market coverage in The Daily News primary market area.Echo Media has direct relationships with over 7,500 newspapers providing tremendous local coverage.