Blood-Horse Magazine

The Blood-Horse is the oldest continually published thoroughbred magazine in North America.
Subscribers to The Blood-Horse represent high-powered market shapers, industry professionals who are key decision makers. Subscribers to The Blood-Horse report an average net worth of $1,689,000 and an average annual income of $209,200. That represents a lot of buying power.

Subscribers to The Blood-Horse invest in a wide variety of assets from stocks, bonds, and other types of securities to real estate, art, antiques, and fine jewelry.

In addition, readers spend an average of 95.4 minutes (1.58 hours) reading each weekly issue of The Blood-Horse. That is more that the national average for time spent reading a monthly publication!

It is no surprise that, in the Thoroughbred industry, two out of every three advertising pages are placed in The Blood-Horse an 89-year tradition renewing itself every day.

In-Home Date     Circulation 11/21/2009 23,764       11/28/2009 23,764       12/5/2009 23,764       12/12/2009 23,764       12/19/2009 23,764       12/26/2009 23,764       1/2/2010 23,764         See Also   TennisLife Tennis Magazine Time Magazine

Circulation and Frequency   Annual Circulation: 1,235,728 Unduplicated Circ: 23,764 Frequency: 52 X Year Buy by: National Demographics    Average Income: $209,000 High HH Income Segment Sport Fans Segment State(s): NA Market: US National

Print Version