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Petersen's Hunting

Petersens Hunting provides core-hunting enthusiasts with the most comprehensive and credible where-to, how-to information and product evaluations available to make them better-informed and more successful hunters.With a total audience of 2.7 million, Petersens Hunting remains the oldest and largest periodical devoted solely to the pursuit of sport hunting. To maintain their preeminent position, Petersens HUNTING presents in-depth coverage of all hunting disciplines and timely destination articles that pinpoint the worlds hunting hotspots. The coverage includes small game, big game, waterfowl, upland game and predators, along with hunting product evaluations including firearms, ammunition, optics and accessories. Each issue features departments and columns devoted to whitetail deer hunting, shotgunning, optics, muzzleloading, bowhunting, conservation, game management and current news and events of interest to core hunting enthusiasts.

Circulation

Category:Consumer Magazines
Delivery:Mailed to Subscribers plus rack sales
Paid/Free:Unassigned
Annual:3,000,000
Avg Circ:300,000
Frequency:10 X Year
Buy by:National
Name List Mailing:   Yes
Broadcast Mailing:   No

Demographics

Average Income:$83,700
Average Age:53
Percent Male:97%
Active Lifestyles, Men
Hunting, Sports Fans

Schedule

11/22/2011300,000
10/18/2011300,000
09/13/2011300,000
08/09/2011300,000
07/05/2011300,000
05/24/2011300,000
04/12/2011300,000
03/01/2011300,000
01/11/2011300,000