Practical Horseman

Expert "lessons in print" are Practical Horseman's stock in trade. Each issue brings English riders how-to articles for the dressage, eventing and hunter/jumper disciplines, plus periodic articles on endurance and driving. These clearly written and expertly photographed step-by-steps bring the expertise of top riders and trainers to the magazine's goal-oriented readers.

Your advertisement reaches a passionate group of enthusiasts, many of whom are active in more than one English discipline, making them ideal prospects for many types of products such as saddles, leg wraps, fly spray, stall mats and riding helmets. With an average household income of $170,000, they invest heavily in their horses and have the resources to pursue their equestrian dreams. They are active on the web, with almost two-thirds having purchased equine-related products online.

In-Home Date *    Circulation 1/26/2010 64,334       2/23/2010 64,334       3/30/2010 64,334       4/27/2010 64,334       5/25/2010 64,334       6/29/2010 64,334       7/27/2010 64,334       8/31/2010 64,334       9/28/2010 64,334       10/26/2010 64,334       11/30/2010 64,334       12/28/2010 64,334       *Only shows next 12 dates   See Also   Horse Illustrated Horses USA Equus Magazine

Circulation and Frequency   Annual Circulation: 772,008 Unduplicated Circ: 64,334 Frequency: 12 X Year Buy by: National Demographics    Average Income: $170,000 High HH Income Segment Percent Female: 84% Name List Mailing Sport Fans Segment

Print Version