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Wells Fargo Bank Statements (Archived)

Wells Fargo Credit Card Billing Statements are an excellent way to reach credit worthy consumers. The billing statements are mailed first class, and have an implied 100% opening rate. Additional benefits of this program are the implied endorsement of the issuer, and the ease of making new purchases with the card information at hand. Prime file consisting of a consumer base of 65% CA. Average income range is between $50-$75K and the average age range between 36-50 years. 30% have children and 74% own homes.

Circulation

Category:Statement Inserts
Delivery:Direct Mail
Paid/Free:Unassigned
Annual:21,600,000
Avg Circ:1,800,000
Frequency:12 X Year
Buy by:National
Name List Mailing:   Yes
Broadcast Mailing:   No

Demographics

Average Age:45

Schedule

12/01/20111,800,000
11/01/20111,800,000
10/01/20111,800,000
09/01/20111,800,000
08/01/20111,800,000
07/01/20111,800,000
06/01/20111,800,000
05/01/20111,800,000
04/01/20111,800,000
03/01/20111,800,000
02/01/20111,800,000
01/01/20111,800,000
12/01/20101,800,000
11/01/20101,800,000
10/01/20101,800,000