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The Military Book Club program reaches a male audience with a particular interest in World War II and the Vietnam War. Every three weeks members are sent a catalog offering them the finest military books available. The insert will ride with the catalog mailing to active Military Book Club members. The mailing consists of the bulletin showing the books the member can order and various Doubleday offers.
Category: | Ride-Along |
Delivery: | Direct Mail |
Paid/Free: | Unassigned |
Annual: | 540,000 |
Avg Circ: | 45,000 |
Frequency: | 12 X Year |
Buy by: | National |
Name List Mailing: Yes | |
Broadcast Mailing: No |
Average Income: | $64,500 |
Average Age: | 52 |
Percent Male: | 92% |
Men, Military | |
Avid Readers |
12/01/2013 | 45,000 |
11/01/2013 | 45,000 |
10/01/2013 | 45,000 |
09/01/2013 | 45,000 |
08/01/2013 | 45,000 |
07/01/2013 | 45,000 |
06/01/2013 | 45,000 |
05/01/2013 | 45,000 |
04/01/2013 | 45,000 |
03/01/2013 | 45,000 |
02/01/2013 | 45,000 |
01/01/2013 | 45,000 |
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