International Male and Undergear catalogs have combined to offer male consumers the latest in fashion underwear, swimwear, workout wear, jeans, tees, sweats, suits and dress shirts. Their lifestyle interests include travel, reading, music, arts/entertainment, exercise, health and fitness. This is the perfect insert program for any advertiser looking to reach active, fit men who are proven direct response buyers. One insert will be blown into each catalog and then distributed via 3rd class bulk mail to the customer.