La Voz Latina is distributed free to every home on St. Pauls West Side (zip code 55107), the Twin Cities most established Hispanic community, as well as to Hispanic businesses, churches and other high traffic points in the St. Paul and Minneapolis metropolitan area.La Voz Latina is a Spanish language newspaper that is delivered to key Hispanic centers in the Twin Cities; including homes, Hispanic churches, apartment complexes and businesses. It was founded in September 1997 to meet the needs of the fastest growing audience in the Twin Cities. In 2003, the Hispanic population became the largest ethnic population in the United States, and demographers report that it is growing ten times faster than the general population. The Twin Cities seven county metropolitan area alone has nearly 180,000 Hispanic residents with a buying power of $3.3 billion! In addition, Minnesota Hispanics rank above Hispanics nationally in advanced degrees, home ownership and household income.La Voz Latina is in the Minneapolis - Saint Paul, MN DMA. La Voz Latina offers ROP and insert advertising opportunities in its weekly circulation. Echo Media has direct relationships with over 7,500 newspapers providing tremendous local coverage.