The Fort Lewis Ranger is the award-winning newsweekly for active and retired military personnel and their families in the South Puget Sound, which includes Fort Lewis Army Base, McChord Air Force Base, Madigan Army Medical Center and Camp Murray. Together with the Northwest Airlifter newspaper for McChord, the two papers are the strongest way to capture the South Puget Sound military market.Ranger readers are the perfect consumer demographic with above-average discretionary incomes to spend. Like civilians, their children are enrolled in public schools. Because they live in these communities, 84 percent of them shop for groceries off-base, and 92 percent purchase household goods off-post. And the retired military pensions total $525 million annually.Target Pierce Countys largest work force - the military. One advertisement reaches the full spectrum of personnel, families and retirees where they live, shop, work and play. With a combined readership of 103,100, the Fort Lewis Ranger and the Northwest Airlifter can deliver your message to the lucrative South Puget Sound area military.