The Norwalk Reflector is a paid circulation newspaper published afternoons, Monday through Friday and Saturday morning. Every Monday, the Reflector is mailed second class to virtually every non-subscribing household in five zip cods to provided "target market coverage". This TMC is called " Market Monday". It provides every household in the area a sample copy of the Reflector and it provides preprint advertisers an effective way to blanket either all or any part of its market.The Norwalk Reflector is in the Cleveland, OH DMA. The Norwalk Reflector offers ROP and insert advertising opportunities in its daily circulation. Echo Media has direct relationships with over 7,500 newspapers providing tremendous local coverage.