W Magazine strives to challenge standard views of popular culture, covering the worlds of fashion, beauty, the arts and celebrity. Elements of high and low culture mingle in its pages, delivered via rich text and intriguing photography. W covers great homes and hotels the world over, along with rappers, royals and renegades of every persuasion. W also delivers the most affluent readership of any fashion-lifestyle publication. W offers advertisers on-page and insert opportunities. This magazine is published 12 times a year and distributed through paid subscription and newsstand sales. By advertising in W Magazine, you are connected to a consumer with the means and desire to buy jewelry and watches.