The Fayetteville Observer Times TMC is in the Raleigh - Durham, NC DMA. It is a zoned product with 4 mastheads: The Sandspur, Ft. Bragg Life, Obeserver Marketplace and Shoppers Advantage. The Fayetteville Observer Times TMC offers ROP and insert advertising opportunities in its weekly circulation. The TMC is distributed to non-subscribers every Wednesday. Echo Media has direct relationships with over 7,500 newspapers providing tremendous local coverage.