La Herencia’s fall edition is the most widely circulated issue of the year in celebration of Hispanic Heritage month from mid-September through mid-October. This special issue will be featuring their second annual tribute to Hispanic Heroes and Latino Educators. The magazine will be distributed at special events at the National Hispanic Cultural Center in Albuquerque and at the Santa Fe Fiesta during the month-long celebration. In addition, La Herencia has been designated by the City of Santa Fe as the official publication celebrating their 400th anniversary. The Santa Fe Convention & Visitor’s Bureau currently distributes 5,000 copies of each issue to hotels in both Santa Fe and Albuquerque. Total distribution for the fall issue will be 60,000 copies.